Vol: 2008/1, Issue: 9, May 2008
It’s been a busy and exciting month. Wrapping up of BluFi deployment and response management post the Goa Ad’ Fest, we were in action again to go BluFi at the Chinnaswamy stadium in Bangalore. Royal Challenger’s Indian Premier League adhered Mobile Advertising both through Bluetooth and SMS 2.0 to brand promote. In association with our partner Sportingmindz, TELiBrahma helped Royal Challengers deploy BluFi, to enhance the Mobile experience for the spectators within the stadium.

Interesting was to witness the euphoria of the Indian cricket fans and also to witness the tech’ enthusiasm of the spectators, who didn’t hesitate to try out Bluetooth technology and get the updates, messages and information on deals. A total of 2,16,258 downloads accounted on the first 6 matches.

Team Telibrahma didn't spare a pillar or a pole to deploy our solution.
Click here to see our team members at task.

Worthy mentioning, is the zest of few political parties who used our Bluetooth solutions and locations to reach their target audience in Bangalore to promote the party and their candidature during the first phase of Karnataka Polls. Look out for more details in the forthcoming issues of Mobile Scoop.
Dear Readers
BluetoothTELiBrahma ties up with Royal Challengers to provide real-time match-linked information
The content, include pre-event promotions and efforts to build a mobile fan club, will be exclusive to Royal Challenger writes Mr. Chiranjoy Sen of Economic Times, Bangalore.
We are the champions
IT Wave If small is beautiful, the much-feted Indian Premier League abounds in beautiful moments with small and medium companies fielding for the event reports Economic Times.
Ms. Nandini Vaish’s article in India Today
focusing on the India’s Mall boom providing an opportunity for entrepreneurs and playing a role of catalyst for the old business’s growth.
Narasimha Suresh, CEO, TeliBrahma
Suresh Narasimha: Man behind Bluetooth Mobile Solutions in India
Meet the man pushing for Bluetooth mobile solutions in India. Every week Nokia ships out millions of Bluetooth-enabled and quite of those handsets are sold in India says Suresh Narasimha, founder and CEO of TELiBrahma, a venture backed start-up
India becomes second largest wireless network in the world
The total wireless subscribers (GSM, CDMA & WLL(F)) base stood at 261.09 million at the end of March 2008. A total of 10.16 million wireless subscribers have been added in the month of March 2008 as against 8.53 million wireless subscribers added in the month of February 2008.
What Do Media Planners Really Want From Mobile?
At the Mobile Marketing Association Forum in London this week, organized by MobiAD News had the opportunity to lead a discussion on the topic “What do Media Planners Really Want from Mobile?” The panelists were all strong supporters of mobile, but identified several key areas that currently act as barriers to faster development.
GM500 the Smallest GSM Mobile Watch Phone
Image
Disclaimer : Some information carried in this newsletter is captured from the media. It is being distributed solely for the purpose of facilitating easier and faster reading by employees. Reproduction or redistribution of this message without prior permission is strictly prohibited. Publication rights restricted to Telibrahma Convergent Communications Pvt Ltd.
 
© Copyright 2007 Convergent Communications Pvt Ltd.